We recently ran a survey on our Facebook & Twitter pages asking active and potential employees what would keep them at a job if salary wasn’t a factor. We eliminated the salary factor because naturally most workers’ first consideration is money.
The objective of this survey was to find out what else would drive the much sought after employee retention (loyalty) if you like. A preliminary Q & A with recruitment candidates revealed that the two most important things were the company culture and growth opportunities on the job and it was these two factors that the public had to choose from.
Here’s how each factor performed by public vote;
From this survey, it’s clear that most employees will bear a less than desirable workplace culture if they are earning the right salary and are given an opportunity to grow while working in this organization.
In a nutshell, professional growth is the development or better use of an employee’s talents and skills in a manner that leads to improved outcomes. On the job, this growth can be the result of hands-on (practical) learning, coaching relationships, etc. There is however a key difference here; professional growth is not the same thing as professional development—professional development is a process that leads to growth.
Growth is simply an outcome, and development is the input or action that creates it.
Why is growth valued by many workers?
For the most part, it is due to human nature that doing the same thing over and over again will eventually lead to extreme boredom. This lack of growth is then typically followed by stagnation. Going by this, if your team is made up of very talented people who are always thriving for better, an environment that doesn’t support or fuel growth will soon become undesirable.
What are some of the opportunities for employee growth and development?
- Career development or counseling services
- Skills training provided in-house or through outside training centers
- Opportunities for promotion and internal career advancement
- Coaching, mentoring, and leadership development programs
By providing opportunities for growth and development, organizations can improve the quality of their employees’ work experience and realize the benefits of developing workers to their full potential.
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